I visited so many really bad sales trainings, so I decided to start a company to offer sales training that actually makes people sell better. Also I am slightly hard to manage, so an independent role suited me much better than enterprise ;)
When I understood that I need to explain the outcome, not the path… things changed.
An endless curiosity for new things. Sometimes this is distracting, but more often it helps gain new perspectives.
I love to ask people WHY they did things. Occupation, decisions to move or stay etc. Some decisions seem strange from the outside, but once you know WHY they made those decisions… you know them.
We always ask ourselves: Does this decision lead to a) more revenue b) happier customers or c) does it make us happy? If the answer is yes to one of these questions, we do it.
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Your own time and energy is the most precious resource you have. Use it wisely, and learn what gives you energy, and what saps you. In the early years of building something, you need to throw a huge amount of time at it - and do many things you perhaps don’t like doing. But as you scale, it’s vital to take a step back and build a business that can grow rapidly beyond the time you put into it.
It may sound simple, but realizing and truly understanding that we are all different and driven by different things has made a significant impact on me. This insight has changed the way I approach relationships and leadership.
One of our core values at Cozero is radical candor. It is the idea that the willingness to repeatedly enter uncomfortable situations to speak the truth benefits everyone in the long run. We believe that in order to grow and improve as an organization, we need to create an environment where our team is not afraid to challenge processes and decisions. Making this a core value guides us in difficult situations when it’s not clear which road to take.
I'm happy I chose a highly regulated market, even though it was tough. It taught me a lot about patience, attention to detail, and the importance of doing things right. These lessons have made me better at what I do.